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FujiFilm To Launch Skin Care Range in Europe

Creates new European beauty division to spearhead expansion.

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By: TOM BRANNA

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FujiFilm Europe GmbH will roll out its new Astalift skincare range into the European market starting in February 2012. Since its introduction in Japan four years ago, the Astalift range has earned user acclaim among women eager to maintain youthful looking skin, according to FujiFilm, which is expanding into the health care business with “proprietary technologies.” Sales will commence in France, with the UK, Germany, and Spain to follow during the year. Fujifilm’s Astalift range i...

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